Tag Archives: homestyle magazine

Homestyle: behind the scenes

hind the scenes of editorial shoot - by Studio HomeGetting to hang around behind the scenes of an editorial shoot is something I’ve always wanted to tick off the list. Seriously – haven’t you ever cast a thought as to how those glossy, styled magazine stories come to life? I have many a time but as with most things…I had seriously underestimated the work that goes in!

The Homestyle team let me hang around while they created three very awesome and very different scenes for their Dec-Jan Issue. The three of them took to their corners of Flash Studios (the base of photographer; Melanie Jenkins) and armed with their plan, a tonne of beautiful sourced product and a tight tight time frame they got to work. Anyone who has designed anything will know that the process of bringing a plan on paper to life in a 3 dimensional sense needs to be handled with flexibility and patience. A great deal of tweaking, re-positioning and experimentation is involved with the only right answer lying in the detailed eye of the maker and her team.

Below you will see some of the process shots I caught a peek at the final result AND a pretty awesome giveaway!!

It was humbling to watch and a big thanks to the team for having me there.
The clever people at play were:
Alice Lines; Editor
Amber Armitage; Senior Designer/Stylist
Sophie Peacocke; Designer
Melanie Jenkins; Photographer at Flash Studios.

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All photography by Julia Atkinson for Studio Home
……

And the finished product!
Homestyle Magazine Issue Dec/Jan 14Check out the other two final spreads in the the Dec/Jan issue of Homestyle magazine which is on stands today and I recommend you take a look at their terrific website.

 

UPDATE:

Our lucky winners drawn at random are Barbara Taylor and Jane Dalton.
Thanks for your amazing feedback everyone!

 

We have TWO subscriptions to Homestyle to giveaway!

In the comments below simply give us some ideas of what you would like to see more of in Homestyle?
EG. product round up like above? international homes? NZ spaces? Shop spotlights? Anyone you know with an amazing house? etc
You can also enter on Facebook by commenting below the Homestyle image on the Studio Home page.

*Drawn at random at 6pm (NZ) Wednesday 27th November. Open to NZ + Australian residents only sorry.
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