The Fabric Store – Auckland

The Fabric Store, Auckland - by Studio HomeFrom left: Media + Design; Grace Averis, Assistant Manager; Esther Leonard, Head Office Administration + Distribution; Sharanna Baxter, Head Merchandiser; Michelle Penrice and Distribution for all stores; Nathan Speeden.
Artwork: Michael Parakowhai
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To be honest I don’t have much business being in a fabric store. I can appreciate and admire beautiful fabric with the best of them and make a cushion cover if I really have to…but the art of clothing construction just doesn’t live in me. My Mum and sister on the other hand are super talented with the sewing machine – and it was on their recent visit to Auckland that I found myself ferrying them on request to The Fabric Store.

I knew instantly that this was no dowdy haberdashery! The staff were young and funky, the fit-out was super creative, amazing art took pride of place on the walls and that isn’t even mentioning the truly awesome array of fabric on offer! I visited again a couple of days later with my camera and learnt some more about this cool NZ company.
Some kiwi’s might remember it under its former name of Global Fabrics with four stores across the country. Over the past 5 years they have moved to fill gap in the international market by opening stores in Brisbane, Sydney, Melbourne and just recently;  Los Angeles! Go team!

The Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeThe Fabric Store, Auckland - by Studio HomeAll photography by Julia Atkinson for Studio Home
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5 Responses to The Fabric Store – Auckland

  1. M B Marjoribanks says:

    I am about to vist Auckland where is your shop

    • julia says:

      Hi M,
      Just follow the link in the post to The Fabric Store website and it has all their shop locations with maps listed there .
      Cheers,
      Julia 🙂

  2. Galina says:

    Really love your photography style – such beautiful images! x

  3. barbara says:

    Wish this shop was closer . Your beautiful photos have put it on my To Do list for my next trip to NZ . Thank you.

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