New on the scene in both the cool mainstreet of Kingsland, Auckland as well as the burgeoning online space down under, is the Tonic Room!
After purchasing the original health store on site as a going concern in 2012, 29 year old naturopath; Katherine Lonsdale-Cooper has finally realised her dream of a space that takes natural medicine out of the slightly “hippy” arena and presents it in a way that the mainstream can appreciate, understand and relish visiting!
Opening doors to her new and improved store just over a week ago, today it is also joined by an extensive site to match that offers an impressive and lush version of a modern apothecary! Online and instore she has worked hard to source the best natural treats for the mind and body. Beauty brands like Jacqueline Evans Skincare, Triumph and Disaster, Herbivore Botanicals plus so many more! Trust me….divine!
But this isn’t just all about pretty smells and covetable labelling! The Tonic Room is staffed by fully trained naturopaths and nutritionists, allowing for the ability to provide trustworthy advice to walk in – walk out customers. Upstairs is a wellness clinic with an impressive team of full time practitioners in residence. These include naturapaths, holistic nutritionists, massage therapists, pyscho therapists and an intergrative doctor that have access to the full dispensary in store.
All in all it’s exciting to see this fresh innovator moving into the natural health industry. Determined to do things right, Kat chose creatives at the top of their game to bring Tonic Room to life – the talented and experienced agency of Hardhat are the brains behind the overall identity and website which has been complimented by the allllllways fresh Material Creative who were charged with the interior fit out.
Well… this is how you re-launch a business people!All photography by Julia Atkinson for Studio Home